As the new year begins, it's the perfect time to revisit your financial practices. Regardless of your fiscal year-end date, ensure you're accurately booking in-kind contributions like the Google Ad Grant. Properly recording this as in-kind revenue is crucial—it reflects the actual value of what you receive and strengthens your financial statements, bolstering trust with your stakeholders. Our monthly reports come directly from Google and can be used as a backup for your accounting teams. And if possible, recognize Alphabet Inc. as a donor. Check with your tax professionals for more information.
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